All companies and entrepreneurs aspire to be innovative and responsive to customer needs. But how do you balance the seemingly endless customer wish list with the very real effects that…

In his first beer partnership, Rafael Nadal will represent Amstel ULTRA and Amstel 0.0 over the next three years, as the brands expand into new markets globally Amstel ULTRA, the…

Vans creative approach to sustainability leads the industry with regenerative rubber initiative to reduce global environmental impact Vans, the original action sports brand and global icon for creative expression has…

In 1966, a year before the Summer of Love and two years before the original Woodstock, two gurus of the macrobiotic lifestyle, followers of the great George Ohsawa, opened a…

A new energy storage project marks the next frontier of Apple’s efforts to become carbon neutral for its supply chain and products by 2030 Apple has recently announced over 110…

OPPO and football superstar Mohamed Salah invite consumers in the UAE to reflect on the ‘spirit of Ramadan’ with a #CaptureTheSpirit creative video campaign As millions of people around the…

The initiative is a first in the quick service restaurant industry and will give new life to the currently single-use hot sauce packets as Taco Bell works to fulfil global…

Santa Claus. Father Christmas. St Nicholas. Whatever you call him he is a symbol of Christmas for everyone, regardless of age. But for children he represents so much of the…

Old Navy aims to eliminate the use of plastic shopping bags in the US and Canada stores by 2023 Old Navy has announced the elimination of plastic shopping bags in the US…

The platform reaffirms the Wrangler brand’s commitment to sustainability and coincides with the launch of a new eco-friendly green jean offering Wrangler, a global icon in jeans-wear and casual apparel,…