by | Jan 12, 2024 | Branding
LOEWE, a Spanish luxury brand, has appointed Jamie Dornan as its latest Global Brand Ambassador, marking a significant collaboration between the critically acclaimed film and TV actor and LVMH’s oldest luxury brand. The film and television actor has already appeared...
by | Jan 12, 2024 | Branding
Valentino has unveiled K-Pop superstar, SUGA of BTS as the new face of the maison’s latest menswear campaign, Valentino The Narratives. The campaign was shot by acclaimed photographer Theo Wenner and directed by Creative Director Pier Paolo Piccioli. The campaign...
by | Jan 11, 2024 | Branding
One overlooked area in brand-business learning is the necessity for creating and implementing a brand-business architecture policy. Why is a brand-business architecture policy necessary? A brand-business architecture policy defines how the brand-businesses in your...
by | Jan 11, 2024 | Branding
The EcoFlow Glacier emerges as a game-changer for outdoor enthusiasts. Mainly, it targets RV and boat owners or anyone seeking modern comforts amidst nature’s vastness. Priced at $1,099 / €1,199, this 38-liter (40-quart) portable freezer offers optional enhancements...
by | Jan 11, 2024 | Branding
The vegan industry is no longer a niche market; it’s no longer reserved for animal rights activists or considered to be for some elite groups. It has taken the world by its philosophy and practice. Terms like ‘plant-based diet’, ‘meat-free chicken‘, ‘meatless burger’,...
by | Jan 11, 2024 | Branding
FitFlop, a UK-based ergonomic and wellness footwear business, is expanding internationally in key strategic regions with the inauguration of its largest retail location in the Middle East. The FitFlop store in Abu Dhabi is the newest addition to the brand’s upgraded...